Exchange Active Sync Logo Program

Customers have been telling Microsoft for quite some time that one of their top concerns is the increasing diversity of mobile devices that employees use to access company networks. While most mobile devices use EAS, the industry standard for mobile email, EAS policies are not consistently implemented by the mobile device manufacturers. This makes it challenging to know which EAS management features are supported by any particular device.

In the EAS Logo program, participants agree to implement a predefined set of EAS policies (or more). IT professionals can now be assured that devices that bear the logo meet a consistent set of mobile device requirements. Today, we’re launching with the following devices:

- All Windows Phone 7 and Windows Mobile 6.5 devices
- Nokia devices with the Mail for Exchange 3.0.05, including the recently launched Nokia E7
- Apple devices with iOS 4.X, including the iPhone 4, iPhone 3GS, iPad and iPad 2

Microsoft have a strong pipeline of additional device manufacturers working toward compliance. Additional participants will be announced in the coming months, including wireless carriers that will use the logo when marketing compliant devices to their customers.

The EAS Logo Program has the following requirements:
- Direct Push email, contacts & calendar
- Accept, Decline & Tentatively Accept meetings
- Rich formatted email (HTML)
- Reply/Forward state on email
- GAL Lookup
- Autodiscover
- ABQ strings (device type and device model) provided
- Remote Wipe
- Password Required
- Minimum Password Length
- Timeout without User Input
- Number of Failed Attempts

Please refer to the following blog post by Greg Smiley for more information:

http://blogs.technet.com/b/exchange/archive/2011/04/13/announcing-the-exchange-activesync-logo-program.aspx

The official page for the EAS Logo Program can be found here:

http://technet.microsoft.com/en-us/exchange/gg187968.aspx

For a full list of all the Exchange Active Sync features and an understanding of which phones support which features please see:

http://en.wikipedia.org/wiki/Comparison_of_Exchange_ActiveSync_Clients